YuMOVE moves into dental care with new chews

YuMOVE, the vet joint supplement brand, has moved into dental care with a new range of YuMOVE Dental Care Sticks, a “uniquely effective, scientifically tested” daily dog dental care which supports overall oral health in dogs of all ages. Developed by veterinary scientists, the multi action Dental Sticks are said to deliver fast-acting and noticeable effects to a dog’s oral health by cleaning teeth, freshening breath, and helping to reduce the formation of new plaque and tartar. Their ActivBarrier soft centre is designed to create a barrier along the teeth and gums, helping to tackle the root cause of bad breath and plaque, as well as the balance of bacteria in a dog’s mouth. The flexible spiral shape of the stick is designed to clean teeth, maximising contact with the tooth surface. As the dog chews, the soft centre is released, targeting the bacteria that cause bad breath while supporting the naturally good bacteria. The chews are made with natural ingredients. Available in three sizes, small, medium and large depending on the size of the dog the sticks come in a treat-size format, providing essential dental care for dogs. Andrew Smith, global marketing director at YuMOVE, said: “Our mission is to keep pets active for life and as a leader in scientifically proven natural pet supplements for joint health, it’s a natural extension for us to tackle dental care with YuMOVE Dental Care Sticks. Keeping dogs’ teeth clean and healthy is a difficult task for owners, and for dogs, poor dental health is not always noticeable, but can have a significant impact. “Regular use of dental products can help support a dog’s dental health and while there’s many on the market, only YuMOVE Dental Care Sticks contains our unique ActivBarrier, which targets the bad bacteria in your dog’s mouth whilst allowing the naturally good bacteria to thrive.” Jayne Laycock, vet in residence at YuMOVE, added: “Poor dental health affects around 80% of the dog population and is the most commonly reported problem in primary care vet practices. We know that less than 50% of dog owners use a dental product as regularly as they should. “YuMOVE Dental care sticks can be easily incorporated into a dog’s existing routine and have been developed to clean teeth, tackle bad breath and through our ActivBarrier technology, support the balance of bacteria in a dog’s mouth - helping to maintain healthy gums and teeth.”