Accapi Group appoints new managing director
Ruffwear is an outdoor dog gear brand founded in 1994 which has relationships with The Conservation Alliance, local dog adoption groups, and working dog organisations
Accapi Group, the European distributor for Ruffwear, has announced the appointment of Nicki Hamilton as managing director.
Hamilton previously served as European sales director and deputy leader of PetSafe’s European business; this came after her tenure as sales director at Pedigree Wholesale.
In these roles Accapi believed that she demonstrated a talent for building strong partnerships and driving commercial success.
In her new role, she will focus on enhancing existing relationships with retail partners while identifying new opportunities to expand Ruffwear’s footprint in key markets.
George Heydon, founder and chairman at Accapi Group, said: “Nicki’s appointment is a pivotal moment for the Ruffwear brand in Europe. Her deep understanding of the sector, combined with her ability to forge successful partnerships, will be integral as we drive the next phase of growth.
“We are excited to welcome Nicki to the team and look forward to the impact her leadership will bring to the business.”
Hamilton added: “I am thrilled to join Accapi Group and take the helm of such an iconic brand as Ruffwear. With its reputation for quality and innovation, Ruffwear has enormous potential for growth across European markets.
“I look forward to building on the strong foundation already in place, forging new partnerships, and driving the brand to even greater success.”
Ruffwear is an outdoor dog gear brand founded in 1994 which has relationships with The Conservation Alliance, local dog adoption groups, and working dog organisations.
