Retailers

Fresh cat food brand Marro launches in UK

The team behind Marro leverages the experience of its sister company, Butternut Box, the UK โ€˜market leaderโ€™ in fresh dog food

Marro, a fresh cat food subscription service, has launched in the UK.

The meals are steam-cooked to preserve nutrients and flavour. Marro’s recipes feature a variety of protein sources, including human-quality meat and fish, all slathered in a glossy, hydrating gravy.

Its menu features โ€˜juicy beefโ€™, โ€˜flaky fishโ€™, โ€˜succulent chickenโ€™, โ€˜scrumptious porkโ€™, and โ€˜tender turkeyโ€™.
All recipes are suitable for cats with special dietary requirements such as sensitive stomachs, allergies, itchy skin, pancreatic issues, and diabetes.

Additionally, Marro is B-Corp certified and its flexible subscription service allows for customisation of delivery schedules and recipes, with the option to pause at any time.

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Inspired by the positive impact of fresh food on pets, Marro embarked on an eight-year R&D journey.
Charlie Kelly, managing director of Marro, said: โ€œLaunching Marro is something weโ€™ve dreamt of for a long time โ€“ because as a company we felt passionately that cats and their owners deserved better. So we created something better.

โ€œWe already knew how powerful the health benefits of Fresh can be and what we soon discovered was how much cats adore the taste too. This is a win-win, as any cat lover will tell you that our feline friends can be notoriously fussy. To make sure every recipe is up to scratch we went through rigorous rounds of taste-testing with both humans and cats. The end result is irresistible, meaty, Fresh meals that are worthy of our favourite felines.โ€

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