Vitalin Super Premium Pet Food has introduced four new products to its dog food range and updated its packaging to include Tetra eco-friendly cartons.
The new additions include Luxury Dog Treats with 60 percent fresh British duck; Adult Fresh Meat with 60 percent British chicken; Adult Small Breed with 26 percent British chicken; 85 percent Fresh Chicken Pate and 80 percent Fresh Tuna Pate.
Customer demand has been the driving force behind Adult Small Breed as it has been specifically developed to provide optimum nutrition for small breeds, and Adult Fresh Meat has been manufactured to cater for dogs with more active lifestyles.
To complement the brand’s range of hypoallergenic, super premium dry dog foods, it has also developed freshly prepared and complete pate recipes, Fresh Chicken Pate and Fresh Tuna Pate. These only use British sourced ingredients and are gently steam cooked.
The Tetra Pak cartons are also sourced from sustainable forestry and are 100 percent recyclable.
National sales manager, David Tinker said: “We’re delighted to introduce four additional dog food products to our range. As well as offering our customers a wider range of options for their best friends, we’ve also made the decision to use Tetra Pak with our Pate range as part of our commitment to reduce our carbon footprint and environmental impact, and align ourselves with the growing consumer demand for manufacturers to become more sustainable.”
