Mars Pet Nutrition announces two appointments
The Mars Pet Nutrition portfolio includes brands such as Pedigree, Whiskas, Sheba and Cesar
Mars Pet Nutrition has announced the appointments of Helen Warren-Piper as global vice president, strategic initiatives and Melodie Nye as chief growth officer for Europe.
Warren-Piper was formerly the companyโs chief growth officer for Europe and prior to that was general manager of the UK Pet Nutrition business.
She will continue to be based in the UK, and will report to Ikdeep Singh, global president, Mars Pet Nutrition.
Her move up the company has resulted in Nyeโs promotion to her new role.
Nye joins the European team after 10 years at Mars. In her most recent role for the company, she served as global innovation lead based in Nashville, USA.
Deri Watkins, regional president, Mars Pet Nutrition Europe, said: โIโd first like to thank Helen โ her vision helped us transform our growth organisation in Europe. She set up a Digital Marketing Centre of Excellence, which created our first digital-first growth strategy to add value to our brands through innovation, sustainability, and purpose.
โAs a manufacturer, ensuring our much-loved brands stay front and centre is essential in Europeโs competitive marketplace, so we are thrilled to have Melodie join the team. She is a bold, purpose-driven leader committed to ensuring our brands deliver for pet parents.โ
He added: โFamiliesโ expectations for what to feed their pets and how they choose to shop is continually evolving so her background in innovation means she truly understands whatโs needed as we look ahead to the next few years.โ
The Mars Pet Nutrition portfolio includes brands such as Pedigree, Whiskas, Sheba and Cesar.