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Furr Boost introduces new 400ml carton sizes

The brand is one of 10 companies to make the finals of the Pet Industry Federation’s New Pet Innovation of the Year Award

Furr Boost has announced that it is introducing a new 400ml carton size which is better for larger dogs.

The company stated that the new size for the “healthy hydration smoothie drink” will be more cost effective and reduce environmental waste.

Each of Furr Boost’s recipes contains a meat, fruit and vegetable, along with added oils and vitamins.

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Furr Boost is available in three varieties; Chicken, Butternut Squash and Cranberry, Pork, Apple and Sweet Potato and Beef, Broccoli and Blueberry.

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The new cartons will also use Tetra Pak material which is recyclable avoiding single use plastic.

The brand is one of 10 companies to make the finals of the Pet Industry Federation’s New Pet Innovation of the Year Award.

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