Asda launches dedicated ‘pet zone’ in selected stores
The dedicated zone will include a wider range from brands such as Lily’s Kitchen, Freshpet and Denzel’s, alongside an range of accessories and toys from Petface
Asda has launched a ‘pet zone’ in selected stores, and will trial a number of partnerships with six brands within its Gateshead, Eastlands, Minworth, West Bridgford and Caerphilly stores.