Industry News
Black Friday online sales drop after re-opening
Sales fell slightly more than the anticipated -10% drop, a large drop compared to last year’s YoY results (+30%)
With no lockdown yet enacted this autumn, online retail sales for Black Friday were down -14.3% year-on-year (YoY), according to the latest figures from the IMRG Capgemini online retail index, which tracks the online sales performance of over 200 retailers.
This was slightly more than the anticipated -10% drop, and a large drop compared to last year’s YoY results (+30%).
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