PDSA partners with Royal Canin to tackle growing ‘pet obesity epidemic’
It comes as the charity's 2020 ‘Paw Report’ found that 8% of owners reported their dog had gained weight during lockdown and 17% of cat owners admitting to giving their pets ‘more treats’
PDSA has announced it is partnering with Royal Canin, in a move to address the UK’s “worsening” pet obesity crisis.
The charity, which provides free and low cost veterinary care to pets in need, will be working with Royal Canin to raise awareness of rising rates of obesity – and help owners manage their pets’ weight to “enable them to live long, healthy and happy lives”.
It comes as the charity’s 2020 ‘Paw Report’ found that 8% of owners reported their dog had gained weight during lockdown and 17% of cat owners admitting to giving their pets “more treats”.
Lynne James, veterinary communications manager at PDSA, said: “We’re delighted to be working with Royal Canin to improve pet nutrition and welfare for the UK’s pets. Diet and nutrition has a huge impact on our four-legged friends’ overall physical and mental wellbeing.
“So, as well as exclusively supplying Royal Canin’s prescription and life-stage foods at our UK-wide PDSA Pet Hospitals, we will also be collaborating to help educate owners on how to keep their pets happy and healthy.”
Sharon Hayes, Veterinary NAM at Royal Canin, added: “PDSA is a lifeline to many pets and their owners across the country and we’re very proud to be working alongside the charity to help provide excellent health care access to all pets.
“The Royal Canin mission ‘To Make a Better World for Pets’ is very much aligned to PDSA’s mission ‘Together we will improve the life of every pet’, which forms the basis of this great partnership.”