The Dog Treat Company (DTC) debuts at NEC’s Farm Shop & Deli Show

On April, 24-26, The Dog Treat Company (DTC) attended the NEC’s influential fine food exhibition. The farm shop & deli show, which features human food, also showcased DTC’s distinct dog treats and branded pouches.

DCT recently moved into a purpose-built pet treat bakery on the edge of Dartmoor National Park, The firm has been working to create a dog treats range that can build upon its online and independent pet store success, establishing a significant ‘pawhold’ in alternative food and drinks venues where food-loving dog lovers congregate.

DTC founder, Joe Halliwell commented: “As a brand that already enjoys significant exposure across a number of dog- friendly pubs & boutique hotels, garden centres, farm shops and distinguished fine food emporiums like Fortnum & Mason, we felt now was the perfect moment to present our new look product portfolio to an inquisitive yet well-informed foodie audience: small batches, best-in-class ingredients, intriguing flavour liaisons formats and better-for-you recipes.  

“After only two days we’re pleased to declare this alternative outing an unprecedented success with sales already mirroring what we achieved at PATS (Sandown).”

For more information go to www.dogtreatcompany.co.uk